TITLE:

Donkey Cards

YEAR:

2015

DISCIPLINE:

Self promotion, prints

Most millennials don’t know what donkey cards are. We found an old pack of cards stashed in our drawer and memories came flooding back to us. Perhaps it was a sense of nostalgia, a remembrance of things past. Not wanting the card game to remain a distant memory, we dragged it into the 21st century.

Futuristic geometric lines for the animal illustrations made them a fair distraction from our VR machines. A neutral colour scheme matures the appearance of the cards, like a sophisticated older sibling. Finally for a touch of luxe, we hand-pressed the cards and sheathed them in a customised vinyl box. Now it’s left the toy box and deserves pride of place between the artisanal craft beer and the iPad.

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